Have you ever driven to a new destination? How did you find your way? If you're like me, you took the "old-school" approach and printed directions from Mapquest; or perhaps, as a modern thinker, you know "there's an app for that" or at least a GPS device. The point is, in order to successfully and efficiently get from point A to point B, you needed a road map of some sort.

In business, owners often need to focus on the urgencies right in front of them, which in basic survival mode means bringing in money to pay the staff and vendors, and hopefully, a bit extra for a hotdog. They can forget to examine (and re-examine) the bigger business picture...